We launched Rize, a digital bank powered by alrajhi bank Malaysia, around the strategic thought of ‘Discover your more’.
Developing an
outstanding brand
We ensured that the essence of the Rize brand always stayed true to the fundamental principles indoctrinated in the brand CI which we helped create.
Bringing concepts
to life via clever
design
Our proposed designs weren’t just pretty elements placed together. They always had meaning and served an intended purpose; either to strengthen the brand’s positioning or to convey a particular way of thinking.
The stellar brand film that helped establish the Rize brand
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The welcome gift box for the event that doubled up as a ‘Give More Box’ which could be used to keep spare change that could be donated to charity.
The Rize launch event at W Kuala Lumpur
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Rize: Launch Day
A big day for all, expectations were high but we manage to orchestrate all parties together and make the day an experience to remember.